Here's an interesting statistic.
Every two days, the same amount of data is being shared from the beginning of time until 2003.
Every. Two. Days.
If you feel overwhelmed about the massive influx of information being fed to your brain you aren't alone.
We consume an unbelievable amount of information on a daily basis.
And yet, that remains a teeny tiny fraction of what is actually out there.
We also have access to the intimate thoughts of people around us. Until very very recently, we had no idea what people were thinking, what they were eating, how frequently they used the bathroom, etc.
Some days I think it was better before.
If you are feeling overwhelmed, you certainly are not alone. There is no one individual, or company, that can make sense of what is happening.
Having said that, there are a few things you can do to feel less overwhelmed
1. Turn off Facebook and Twitter
Not forever, but maybe for a day or two. Unplug and disconnect. The world will go on without you or your 32nd selfie.
2. Find your data niche and focus on it like a laser beam
With all the data out there, and the myriad tools available, I believe the future belongs to people who learn how to manipulate and leverage the influx of data in unique and interesting ways. (Ahem.) Figure out how to use that data to benefit your clients.
3. Remember: you don't have to do it all
Like #2 above, you don't have to be an expert in all aspects of data analytics, social networks or whatever. You just have to be good at one small slice of these worlds.