Culture crushes strategy. Just ask Costco.

December 13, 2018

Costco is world-famous for being a very profitable company, even in the age of Amazon.

 

How is this possible? Why are there so many loyalists to Costco (including yours truly)?

 

It's not their sales strategy.

 

It's their culture.

 

Costco has focused obsessively on culture, which is why they are so successful.

 

Read the abovementioned link for details. We could learn a lot from them!

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